Как устроено A/B-тестирование в разных компаниях:

• Stackoverflow - https://stackoverflow.blog/2017/10/17/power-calculations-p-values-ab-testing-stack-overflow/

• Netflix - https://medium.com/netflix-techblog

• Airbnb - https://medium.com/airbnb-engineering/https-medium-com-jonathan-parks-scaling-erf-23fd17c91166

• Uber - https://eng.uber.com/xp/

• Microsoft - https://exp-platform.com/experiments-at-microsoft/

• Avito - https://habr.com/ru/company/avito/blog/454164/

• Yandex - https://habr.com/company/yandex/blog/342704/

via @ProductAnalytics